“Written in response to the current culture of gun violence that seems uniquely ubiquitous to America”

Earlier this year Brooklyn-based avant-pop act Elisa Coia released her Morning Again EP. Now, the thoughtful artist has shared a music video for the EP’s title track. Filmed at the Autumn Olive Homestead New Jersey, Coia co-directed the video herself, with the help of Pat Shahabian. The video also features Elisa Coia’s sister Nika Lomazzo, alongside fellow Brooklyn artists NAIMA and Showtime Goma. As Coia explains…

“Morning Again” was written in response to the current culture of gun violence that seems uniquely ubiquitous to America, so it seemed only fitting that the visual should pay homage to Western films – a genre that celebrates gun-slinging violence in a classic American setting. The video opens on a woman watching a Western in her living room – a literal depiction of the opening lyrics, “They say the TV brought the violence.” As her day progresses, she begins to have paranoid visions of the scenes from the film – an allegory for how the violence we see in the media – movies, television, the internet, video games and the like – influences (and blurs) our reality.

Watch Elisa Coia’s “Morning Again” video below.

Elisa Coia is currently working on her third project, stay tuned for new music from her spring 2018. In the meantime, grab her Morning Again EP via iTunes here and/or Spotify here.

Categories: CULTURE MUSIC